November 20, 2022

Due to large financial involvements and time commitments, most sales cycles of the technology industry are lengthy. All an individual must do is compare the technology sales cycle with that of the other industries for a better understanding. A long sales cycle is never a good thing. It stretches the deadlines and impacts the growth […]

The Covid-19 pandemic continues to be a global threat, impacting millions globally. Global economic realities are significantly impacting every industry. In this unprecedented new reality, the massive changes in customer buying behaviour and change in outlook have put a significant onus on the Chief Growth Officers and the Marketing leaders. In a recent research published