Beyond Codes Inc.

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Author name: Tanish verma

Engineer-turned-marketer passionate about transforming complex ideas into impactful B2B marketing strategies. I blend technical insight with creative vision to build brands, generate demand, and drive revenue growth.

With deep expertise in brand strategy, marketing automation, and integrated campaigns, I’ve crafted high-performing assets—from websites and ebooks to sales enablement materials and digital experiences—that empower Sales and CS teams to convert faster.

I focus on content-driven marketing and smart automation to deliver scalable, results-oriented campaigns with clarity, creativity, and executional precision.

Case Study UK Product Engineering Demand Generation Success Story

Product Engineering In UK – Demand Generation Success Story

About The Client Our Client is one of the major players in the IT Services and solution providers in space with global footprint with offices across the world. Business Challenge The Client wanted us to launch a quick and aggressive campaign to help them meet / connect with Decision Makers and Influencers within top full-lifecycle […]

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Essential B2B Appointment Setting Tips for Sales Managers

Essential B2B Appointment Setting Tips for Sales Managers

B2B appointment setting is a process that is necessary to generate sales for big conglomerates. It is also an art that requires utmost finesse as you’re trying to convert high-level decision makers into sales prospects. So, one needs to be careful before going for a B2B appointment setting. Here we are sharing some tips and

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Case Study Efficient Product Demo Scheduling for IT Services in APAC and ANZ

Product Demo Scheduling For IT Services Company’s Automation Platform – APAC, Australia and New Zealand

About The Client Our Client is one of the major players in the IT Services space with global footprint with offices and development centers across the world. The client was seeking to drive sales in APAC, Australia and New Zealand market in Banking, Insurance, Retail, Consumer Goods verticals for its automation platform that helped enterprises

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Product Engineering services

From Uncertainty to surging further into the $717 billion industry

Helping a Leading Product Engineering Company utilize our years of experience and expertise in database nurturing. The Situation Data is the key to making informed business decisions. The trouble with data is, for it to be really useful, you need a lot of it. And for one of the largest IT& Product engineering companies in

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Social Media Intelligence

Social Media Intelligence Helped the Client Move Swiftly to Identify Potential Opportunities

Our Client Our client is a well-known international IT consulting and implementation company that delivers business solutions through global software development to different verticals. Business Challenge The client was looking to support its lead generation efforts through inbound and social media marketing techniques. They wanted to gain powerful insight into its customers, competitors, and industry

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ABM

ABM: Targeting a Leading Media and Entertainment Conglomerate Generating 46+ Leads in 1 Year

About The Client A global IT services and solutions provider. Ranked among Top 10 Indian IT Companies. The named account was one of the must Win/Whale-Size account for the client. They were looking for support to its senior sales representatives through an in-depth market intelligence on the relevant decision makers. The client wanted us to

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Role of Artificial Intelligence in B2B Sales

Role of Artificial Intelligence in B2B Sales

Give a POWERFUL advantage to your B2B sales with Artificial Intelligence Artificial Intelligence and its importance in B2B sales The traditional methods are straightforward. The buyers need a product or service, they contact the vendor salesperson and place the order. But this is a small community of B2B buyers. There is tremendous dominance of tech-savvy B2B buyers who

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Effective B2B Marketing Strategy

How to Develop Effective B2B marketing strategy

B2B (business-to-business) marketing is a unique process that requires a different approach than B2C (business-to-consumer) marketing. B2B marketing targets other businesses, rather than individual consumers, and the sales process is often longer and more complex. Developing an impactful B2B marketing strategy can be challenging, but with the right approach, it can lead to significant growth

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