Client Overview
The client is a provider of a deep learning platform tailored specifically for call centers and contact centers. This platform is designed to enhance operational efficiency and reduce costs, offering features such as:
- Ticket deflection: Reducing the number of tickets submitted by customers via support portals.
- Intelligent ticket routing: Automatically directing tickets to the appropriate support agents.
- Instant answers for support agents: Providing real-time solutions to agents, enhancing their ability to resolve issues quickly.
By interpreting both text and images, the platform ensures that agents receive prompt and accurate solutions to support tickets, driving customer satisfaction and improving response times.
Business Challenge
The client faced significant challenges in expanding their presence in North America, specifically in setting up strategic appointments across industries such as Hi-Tech, Manufacturing, Banking & Finance, and Insurance. Their primary goal was to engage with decision makers within top-priority accounts to drive growth in the sales pipeline.
Despite their efforts, existing outreach strategies were not yielding the volume of meaningful appointments necessary to establish key relationships and accelerate market adoption. To overcome this, the client needed a targeted, high-impact campaign focused on securing appointments with influential stakeholders in the contact center and call center sectors.
Our Approach:
- Provided training on industry trends, domain knowledge, and client offerings.
- Customized Go-To-Market messaging based on the client's unique value proposition.
- Tailored outreach via emails & LinkedIn, with a smart, integrated research model.
- Optimized discovery to target ideal prospect profiles, focusing on key decision makers (CIO, CTO).
- Close collaboration with lead generators, trainers, QA, and relationship managers.
- Regular feedback loops with the client team to refine messaging and value proposition.
- Conducted weekly governance discussions with the client.
Logos Targeted- (some examples)
Outcomes
- 90+ Appointments Set
- 90% Meeting with Key Decision Makers
- 25% Went to Next Level in Sales Pipeline
- 40% Meetings Completed with CXOs & VPs
About Beyond Codes
Beyond Codes is a leading provider of B2B Appointment Setting services globally. We help our clients increase their revenue growth and enhance sales productivity by setting up appointments in their targeted accounts and customer segments. We work with 9 out of the top 12 IT companies and 250+ clients across services and product companies across domains. Our services include:
- Lead Nurturing
- Multilingual Lead Generation
- Managing Custom CXO Events
- Webinars
- Research and Account-Based Marketing Programs
Founded in 2008 and headquartered in California, Beyond Codes has a global presence across the U.S., U.K., Europe, Canada, Middle East, and Asia-Pacific.
